Instagram-Link in Bio for Cake Business

Hi, my sweet friends,

Here I go again with the importance of using social media platforms for your cake business. This can make the whole difference in the way clients see your work and it is a great tool to find new costumers and target your niche.

Social media platforms continue to be a big help for me and have been a game-changer for my business. I try to cover as much ground as I can using Facebook, Pinterest, groups, pages, web site, and online school. However, one of the platforms that actually works for my audience is Instagram, and using ” Link in Bio” has been a game-changer for me.

So let me share with you a few tips that work and actually makes your life easier so you can dedicate your time to be creative and make beautiful cakes while you keep your community informed and updated.

Your Instagram profile has to be one of the most complete business cards you can find. Just by opening your profile, your audience has access to:

Diapositivo4

  • You
  • ( picture)
  • Contacts
  • Bio
  • Purpose
  • Brand
  • shop
  • stories
  • IGTV
  • Location

When you use “link in bio” funnels it gives a whole new dimension to your brand, because with just one click, your client can have access to all your social media platforms, and much more. Specially when you are a baker or a cake decorator, that as we know, we don´t have much time to be in Social Media at all hours of the day. So giving a window to your clients and followers that is always open, is a great tool!

In my case, I use the @Tailwind service to link my bio to all of my social media platforms only by using the free plan I have the opportunity to have my ” Link in Bio” and to schedule Instagram posts and Pinterest pins. This  gives my community the opportunity to go directly to my Blog, my Online School, YoutTube channel, Facebook, Facebook Groups, and to contact me to place an order of cakes and gelatins.

Check out my Instagram: @cristina_theartcakeexperience and click on link in bio to see it for yourself.

There are many other platforms that offer you the link in Bio possibility, some are free other not but it is a great tool to use.

For now, leave me a comment below with your Instagram link and I´ll be more than happy to follow you!

Don´t forget to like this post, comment, share, and subscribe.

Hope you liked it!

Love,

Cristina

Art of Pottery- An international cake art collaboration.

I think by now you are all familiar with the concept of a cake collaboration, but just in case you are just joining this blog, let me explain a little bit.

In the international world of the Cake Design , many times a year, artists and bakers from around the globe use the online tools to get together around a theme and create not a competition, but a collaboration showcasing their work that can be cakes, cookies, busts, figures and many more as long as it is edible.

This cake collaboration is one of the many amazing events of this year and the theme is about Pottery!

I had the great pleasure to be part of it, along with 64 artists that created pieces, cakes, cookies, modeling and so much more just beyond believe. They are just amazing.

Our dear host, Tasnuta Alam form Bangladesh who now lives in Aberdeen, UK came up with the idea to join cake artists around the globe, and together celebrate the Art of Pottery.

Why? I asked her.

“I do gardening and for small plants I like to use stylish pottery for home decoration.” – She said.

For Tasnuta, pottery’s color, texture, design, pattern attracted her so much. and as a cake artist, she got an idea!

Tasnuta Alam

She told me, “suddenly It came to my mind, what if we carry out the pottery ideas on sugar art, how will it be? As I thought, I started planning. But never imagine it will outbreak my expectation. The whole “Art of pottery” collaboration team has done outstanding work.” She replied.

And that is the absolute true, the work was beyond amazing.

My piece was inspired by Portuguese ceramic work from the north region of Portugal. The inspiration image was a holly water fountain from Coimbra. I just adapted the design of the cake from it, add a few colorful elements and raised the color scheme a little bit to make it colorful and shiny.

Cristina Arévalo

I must confess something. It was not my most thought work, I didn´t spend much time planning it and making it and it was not something I am used to as I work more with modeling and sugar dolls. However, it turned out amazing and the best part is the amazing welcome my cake had form many people and above all from my fellow cake artists. It was a very fulfilling piece for me.

Now, let me show you some of the amazing pieces of this collab and leave you with the link to the official Facebook page so you can enjoy all the details of their work. Art of Pottery- An international cake art collaboration

We are 64 Cake artists from 21 countries around the world come together to represent “Art of Pottery” an International cake art collaboration which is hosted by Tasnuta Alam. She is a Cake International’s representative and multi award winning cake artist. This collaboration is all about worldwide pottery’s art, texture, pattern, design and all. We have tried to carry out this inspiration to our work through wedding cake, cookies, cupcakes, sculpting cake, bust cake, figurines.

I can only thank Tasnuta Alam for curating this amazing collab, for inviting me and for giving me and many other artists the opportunity to push our creativity to new limits and improve our work, because at the end of the day, that´s what a collaboration is about.

And if you liked this post, don´t forget to like, comment, share and subscribe!

Love,

Cristina